A major cable sports broadcaster is giving the 56th Squamish Days Loggers Sports competition a boost with its plans to broadcast a segment on the World Class Open Loggers Sports Show to a nationwide audience.
The Sports Network (TSN) will be here to film the competition on Aug. 4 and will air a 30-minute segment on several occasions afterward, Bryan Couture, president of the Squamish Days Loggers Sports Association, said on Thursday (June 27).
News of TSN's involvement has spread quickly within the loggers sports community, and the added attention is attracting both more sponsors than did previous events and top-flight competitors from further afield, Couture said.
Right now we have more competitors coming from outside of Canada than from within Canada, Couture said. Once you say TSN is coming, people are saying, 'Oh, great.' Some places they might have two competitors in an event, but in some events we've got 18 and 20 competitors.
We hope to fill the stands to show the world that this is where it all happens. It's getting known out there that Squamish is the best.
Speaking about sponsorships, Couture said, We've got chainsaw companies and car companies they all want to be part of Sunday show. They want their banners put up and to be recognized, so that's bringing in some revenue.
Couture said the Al McIntosh Loggers Sports Grounds are also an attraction for both fans and for broadcasters looking for a unique setting.
No one has a show grounds like this anywhere else in the world, he said.
Stay tuned to The Chief for updates on this developing story.